Manufacturing

Building the #1 ball in golf.

For over 80 years, Titleist golf balls have been manufactured in the greater New Bedford, Massachusetts area. During these eight decades, Titleist has been the design and process technology leader manufacturing golf balls with a wide range of constructions to meet golfers' varying performance needs.

A belief that a better process will result in a better quality and performance product has been constant throughout Titleist's history. An unwavering commitment to continuous improvement and performance and quality excellence are core values of the Titleist tradition.

A reputation for quality does not just happen, it is achieved through years of demanding the highest standards and traditions of product and process quality.

In the 80+ years since the first Titleist golf ball was produced, the Titleist Operations team has grown to more than 1,100 associates with an average tenure of 20 years and over 20,000 years of collective experience.

These associates manufacture every Titleist golf ball to exacting standards in Titleist owned and operated facilities – there are about 90 process and product quality checks for Pro V1; about 120 for the dual-core Pro V1x – assuring that every golf ball performs consistently for every golfer, every round and on every type of shot.

The skill and pride of the people who make the Titleist product ensures true quality.

Technology

Through the years, advancements in process technologies have allowed us to develop stringent manufacturing tolerances in our three state-of-the-art ball plants. Computers and quality assurance teams monitor every stage of the development process, utilizing best-in-class equipment to achieve the most exacting standards in the industry.

Manufacturing process

Core mixing
Core molding
Grinding
Casing layer
Urethane cover
Removing the casts
X-Raying
Buffing
Painting
Hand checks

Our people

Our craftsmen are committed to keeping Titleist’s quality reputation untarnished to the next generation. While these individuals have a serious passion for the game and unparalleled expertise in their vocation, their satisfaction is derived from the affirmation of the game’s best players and the millions of golfers who place their trust in our products.

Manufacturing

A History of Excellence

Technology

Manufacturing process

Our people